Georgetown’s New Apple

5 02 2009

You may remember the on going saga over the design of the new proposed Apple store in Georgetown, well it sounds like after last weeks ANC meeting we finally have a compromise. While the design is no longer a big flat white wall like in earlier proposal, it still manages to stay appley. The Georgetown Metropolitain got their hands on some of the renderings (pictured below) from ANC2E, what do you think?

Update: The Old Georgetown Board has rejected the design.

[Rendering: The Georgetown Metropolitain]


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11 responses to “Georgetown’s New Apple”

5 02 2009
Alexa W. (08:10:18) :

Doesn’t look much different than the way the building looks right now, it will fit right into the block. I’m glad the ANC held firm and didn’t cave to the big corporation!

5 02 2009
Vik (08:46:45) :

This one is too conservative still, damn. They keep overshooting or undershooting. This looks like any Apple store in a mall. They need to add another floor at least, that’ll spruce this up a lot more and I’d like to see a better interior.

5 02 2009
CitizenZ (08:49:23) :

It looks like most of the block. However, it is easily the least impressive of any Apple store facade I’ve seen. Which raises the question “is historic preservation the maintenance of excellence or is it imposing a lowest common denominator of design, or is it something else altogether?” I like georgetown, but I don’t know if the idea that the look of its design should never change is really the best.

5 02 2009
Matt (09:31:49) :

Snooze. Yet another reason it’s hard to take Washington seriously as a real city rather than a massive stage set.

5 02 2009
Buff&Blue (10:41:26) :

Boooorrring! The Apple Store should be downtown, in a cool, funky space. Or Foggy Bottom, Dupont Circle, etc.

5 02 2009
SG (11:48:02) :

If this wasn’t Apple, you wouldn’t be so eager to bend over (literally) for them to destroy a building in a historic district and replace it with some glass billboard that pretty much only fits with their product, that may or may not be around for another decade. You can’t allow something to be torn down just because you’re a fanboy of the company doing it. If this was Express or Lane Bryant I don’t think anyone would be faulting the ANC…

5 02 2009
Vik (13:23:34) :

I agree, which is why I almost think they should rethink this and pick a location where they can have more freedom from the design standpoint like Chinatown, CT. Ave. or near Macy’s.

7 02 2009
Mike Licht (02:32:30) :

It’s not about zoning. It’s a plot by that interfering schemer, Bill Gates.

5 03 2009
DC Metrocentric (22:20:07) :

[…] Apple Store Finally Approved - Fifth times the charm, the Architectural review board has finally approved a design for the Districts first Apple store. Eskewing the modern look of most Apple locations, the glass […]

15 04 2009
DC Metrocentric » Banks Still Building (14:32:13) :

[…] standard glass filled design, especially considering how much trouble others in the neighborhood have had recently. [Photo: […]

5 04 2010
DC Metrocentric » DC Apple Store Construction (10:51:46) :

[…] in Georgetown? The new Apple store seemed to go through hundreds of different designs, but now that the development has been approved, they are wasting no time getting to work on the new […]

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